There’s a moment in every leader’s day where you make the trade.
Maybe it’s quiet. You let that one thing slide. You smooth the edge off a sentence. You delay a decision that’s already decided. You dodge a truth that’s asking to be spoken.
And in that moment?
You choose comfort.
You choose to be liked.
And hey, I get it. Being liked is warm. It’s approving nods. It’s little dopamine hits and unspoken praise. You seem… agreeable. Nice. You’re not a “problem.” You’re leading well.
Until you’re not.
Because clarity doesn’t always feel like leadership. It feels sharp. Risky. Uncomfortable.
But clarity is the real flex.
And in this week’s episode of the podcast, we pull that thread hard.
“Even just in your daily life... Are you choosing comfort—the need to be liked—over clarity?”
If you’re building something—business, team, relationship, life—you’re gonna hit this wall. And if you don’t name it, that need to be liked will keep you fragile.
Not soft-hearted.
Not kind.
Just... fragile.
And no one’s building the future they want from that place.
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